View Full Version : What is Google Panda and Google Peguin in SEO?

09-07-2015, 03:11 AM
Differentiate between Google Panda and Penguin.

09-07-2015, 04:21 AM
Google Panda is a change to Google's search results ranking algorithm that was first released in February 2011. The change aimed to lower the rank of "low-quality sites" or "thin sites", and return higher-quality sites near the top of the search results.

Google Penguin is a codename for a Google algorithm update that was first announced on April 24, 2012. The update is aimed at decreasing search engine rankings of websites that violate Google’s Webmaster Guidelines by using now declared black-hat SEO techniques involved in increasing artificially the ranking of a webpage by manipulating the number of links pointing to the page. Such tactics are commonly described as link schemes.

09-07-2015, 10:25 PM
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09-08-2015, 01:54 AM
Google launched Panda in February 2011, mainly as a change in its search results ranking algorithm. The main purpose of the update was just to keep those low quality and low content sites away from the top ranking results and give the actual quality sites their due.

As an obvious result, many websites with huge amount of advertising, or those with low quality content, saw a huge decline in the rankings. Ever since Panda was launched, there have been many updates to it ranging to over 22 in total.

The idea underlying the update was simple enough- penalize and decrease the rankings of sites that breach Google’s Webmaster Guidelines set the by the search engine.

This included lowering the search engine rankings of all those sites that practice black-hat SEO techniques like duplicate content, keyword stuffing and cloaking to name a few.

09-08-2015, 02:51 AM
Nice information.

09-08-2015, 03:35 AM
Search engines had given claims that its Panda and Penguin anti-spam battling filtration were operating regularly. Now it says there's still setbacks between information drives.

09-11-2015, 01:44 AM
Google Panda is an Onpage Algorithm, Google Penguin is an Offpage Algorithm