Advantage of Alexa Rank

[ryansmith]

What is advantage of Alexa Rank?

Hi,
If you have any suggetion please suggest me.

[edwina]

Alexa rank - It is used to measure the traffic to a website in better way.

[RH-Calvin]

Alexa ranks your website determining the traffic on your domain. It provides a numerical value to your website defining the traffic popularity of your website in search engines.

[Evelynraagmetss]

It helps Webmasters and advertisers see the true marketing potential of your Web site. The better your Alexa rank, the higher they will be willing to bid to buy advertising space on your Web site...!!!

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[cybnetics]

Alexa ranking offers you information about your Web site, it is a good tool to have in view of search engine optimization.

[ngocptit]

This is a ranking system set by alexa.com (a subsidiary of amazon.com) that basically audits and makes public the frequency of visits on various Web sites. The algorithm according to which Alexa traffic ranking is calculated, is simple. It is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months.

This traffic is based on such parameters as reach and page views. The reach refers to the number of Alexa users who visit a particular site in one day. Page view, as its name shows, is the number of times a particular page (URL) is viewed by Alexa users. Alexa.com makes it clear though that, if a particular user visits the same URL multiple times on the same day, all those visits will be counted as one.

The first step of the ranking process is calculating the reach and number of page views for all the sites on the Web on a daily basis. The Alexa ranking is obtained by performing the geometric mean of reach and page views, averaged over a predefined period of time (three months).

[ramskl]

Advantages,

1. It is very useful for the beginners who have just started the website to get into popularity.
2. It is considered as one of the popular ranking system.
3. Most of the Advertisers refer this site to check the value of your site.
4. Ranking system is used these days for determining the website popularity.