What is NAP and does it help SEO?

[michaelclarke]

What is NAP and does it help SEO, please describe me.

[ajay49560]

NAP stands for Name, Address, Phone Number. NAP is critical for businesses wishing to rank well in the local organic search results, because search engines like Google take the data into account when determining which companies to show for geo-targeted searches.

[guyviauheadshot]

For small to method, local business owners, going to Google and writing in their services and products can be unsatisfying. Major national companies like Amazon and Trulia often control search results, making business owners feel like it’s impossible to contend.

[RH-Calvin]

NAP stands for Name, Address, Phone Number. NAP is critical for businesses wishing to rank well in the local organic search results, because search engines like Google take the data into account when determining which companies to show for geo-targeted searches.

[Tausif4ever]

Nap stands for Name, Address, Phone number

[Livepro]

NAP stands for Name,Address,Phone Number.Business's Name,Address and Phone Number are Consistently listed the same across the Web.Search engines crawling the web they can and will notice even the slightest variations in a Business name,Address,Phone number,and/or Website Address.

[digirecom]

NAP is critical for businesses wishing to rank well in the local organic search results, because search engines like Google take the data into account when determining which companies to show for geo-targeted searches

[smitharetha]

For starters, make sure that your NAP is correct – both on your website as well as on other sites throughout the web. Local SEO experts believe that Google and the other search engines cross-reference your NAP information across a variety of websites as a validation that you are a legitimate business. For example, it’s incredibly unlikely that a “made for SEO spam site” (i.e. not a real business) is going to have a physical address listed on their website let alone consistent NAP information on sites ranging from local directories and Yelp to the Internet Yellow Pages. The more “local citations” you can build up with consistent NAP information, the better.