Tell me about, what is anchor text and its benefit ?

[Rammadhur]

Tell me about, what is anchor text and its benefit ?

[RH-Calvin]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through html code.

[brucemesnekoff]

Anchor text is a clickable text which is placed in the content and link is inserted in it. When someone clicks on it the visitor is redirected to that webpage. In this the text taken are generally keywords of the website. It is helpful in getting traffic to the site.

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[sadianisar]

Anchor text is one of the most important On-Page SEO element. It is an hyperlinked text which leads user to another page of the website by clicking to it. It actually increases the page rank of the website on search engine.

[davidweb09]

Hyper link on a keyword ins anchor text, help in increase ranking of that keyword in Google search.

[dennis123]

Anchor text simply and hyper link and its helpful to put on your keyword and redirect user to the details related page of that keyword.

[deepakrajput]

Anchor text link help to improve the site ranking for that keyword.

[Sonika11Mehra]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text is relevant to the page you're linking to, rather than generic text. The blue underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through HTML code.
Texts that link to another location or document on the Web are referred to as anchor texts. In short, it’s clickable text in a hyperlink. For instance, in the sentence “Wikipedia gives an overview of anchor texts," Wikipedia is the anchor text. You can create it using this simple HTML code.