What is the importance of Anchor text in link building..?

[ShreyaKoushik]

What is the importance of Anchor text in link building..?

[alpa]

If brief explain search on semrush blog for this topic that is details explain on it.

[rosestorm]

Anchor text is the visible characters and words that hyperlinks display when linking to another document or location on the web. In the phrase
Moz experiments have shown that if two links are targeting the same URL, only the anchor text used in the first link is counted by Google.

[kunalkumar]

Anchor text is so powerful that you do not even have to mention your keyword phrase ANYWHERE on your page, including the header, and with enough votes you can still have first page rankings.

[Liyans_Tech]

Nice Information keep it up.