What is Social Media Optimization and its Advantage and Disadvantage?

[bathsvanities]

What is Social Media Optimization and its Advantage and Disadvantage?

[hongta]

Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event

[wellliving]

Disadvantages and Advantages of Social Media Marketing
Disadvantages of Social Media:
1.Time Consuming
2.Risk of negative comments
3.Hackers’ Threat

Advantages of Social Media Marketing
1.Cost Effective
2.Powerful Tool for Brand Engagement
3.Target Specific Audience

[giftsdaniel]

SMO marketing comes as an essential part of Internet marketing and seems similar to SEO

[ritesh3592]

Advantages

-Brand building
-Low cost
-Search engine ranking
-Targeting a specific audience

Disadvantages


-Demoralization due to negative comments
-Time consuming- To get maximum benefit of it
-Risk of fake and theft
-Difficult to gain trust of customers

[Soj]

Social media optimization is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event.

[RH-Calvin]

Social media optimization is the process of optimizing your website in various social media websites. It helps to promote your website in various social networking websites to build traffic and also build your business popularity in search engines.

[rickylarson]

Social media optimization is the property of digital marketing. We do social media optimization to popular our product or business. It is free to process to optimize your business on different social media platforms. Like Facebook, Twitter, Instagram, Linkedin, etc

Best Digital Marketing Services (https://www.solutionsurface.com/digital-marketing/)

[sophiawils59]

Enough answers are given, I think @op got his answer for SMO.

[jayam]

Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.

Advantage:When used effectively, social media can have all the benefits of word of mouth, just on a larger scale! It can also help you reach a high number of potential customers. Potential advantages of social media can include: reduced marketing costs.

Disadvantage:Hacking - Anyone's personal data can be easily hacked if not properly secured and can be shared all over the internet. The hacker may mis-use their private property. ... Since these scammers know the high population of social media, they take advantage of it for their personal desires.

[RHaris]

Lacks Emotional Connection.
Gives People a License to be Hurtful.
Decreases Face-to-Face Communication Skills.
Conveys Inauthentic Expression of Feelings.
Diminishes Understanding and Thoughtfulness, etc.