PDA

View Full Version : What is PPC?



Ath_ayurdhamah
04-06-2017, 08:22 AM
Please Help me Guys.

what is PPC? How to start in minimum Budget ?

dennis123
04-07-2017, 12:35 AM
Pay-per-click (PPC), also called cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked.

The Pay-Per-Click budget depends on the following parameters:

Reach– The number of people you want to bring onto your website– the more the people, higher the budget. Moreover, the demographic you want to reach also matters. Segments in demand from a large number of companies often cost a lot more– more people bidding means higher bids.

Geography– The region you advertise in also plays a role (Average Cost per Click by Country). India’s average CPC is said to be 70% lower than that of the US.

Ad quality– Most advertisers such as Facebook and Google look at the content you put out in terms of attractiveness and relevance. Google’s AdRank ensures only the most relevant ads are shown. Thus your CPC can be greatly affected by your Ad Quality.
The channel– Of course, CPC varies from advertiser to advertiser.

Your industry– Sectors affect CPC to a great degree– the values can often range from a few cents to $50 per click (Most Expensive Keywords).

johngalvin
04-07-2017, 12:37 AM
PPC is an internet publicizing model in which promoters can show advertisements for their merchandise or administrations when clients – individuals hunting down things online – enter pertinent questions into web indexes. Publicists are just charged when a client really taps on their promotion, henceforth the name "pay-per-click."

friendhrm
04-07-2017, 01:20 AM
Pay per Click(PPC) or Cost per Click is a method of advertising that is used to attract traffic to the website.

the initial learning curve transforms into ongoing optimization. For example, once you know how your site is performing, you will want to start optimization tests to improve conversion. Once you begin to understand relative audience value, you will want to optimize the media buy towards the best-performing elements. The more surety you have in consistently hitting ROI targets, the bigger your budget will be and the lower your risk.

That was a long-winded intro. Thanks for your patience! Now a more concrete answer. For our agency, we want to have an initial test budget of between $10-$15k/month. In most cases this will allow us to be consistently in the neighborhood of our ROI targets by 8-10 weeks in. If there are major issues (such as nobody is buying the product, or the competitive landscape is too intense for the math to work) we'll probably know that after only a few weeks, thus enabling us to halt the spend.

Educaindia2
04-07-2017, 01:41 AM
PPC is pay per click.It is used to attract traffic to your website.

alexdean
04-07-2017, 01:44 AM
Pay-per-click (PPC), also called cost per click (CPC), is an internet advertising model used to direct traffic to websites, in which an advertiser pays a publisher (typically a website owner or a network of websites) when the ad is clicked.

Manpo Deal
04-07-2017, 02:54 AM
PPC stands for pay-per-click. Its a Type of Internet Marketing in which advertisers pay a fee each time one of their ads is clicked.

beingchinmay
04-07-2017, 03:15 AM
PPC" is short for "Pay-per-click advertising." PPC is the practice of pushing ads to web users through a variety of paid channels

hiltonn
04-07-2017, 03:37 AM
Well, Too many people start PPC advertising without being specific about what they are trying to learn. If it is "Which message resonates better?", you can likely run an a/b split test on a targeted audience with a very small budget, particularly at the ad level.

lovesamrats
04-07-2017, 03:51 AM
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

Officeshub
04-07-2017, 04:07 AM
In PPC search engine will be paid for advertising the website.It is one of the method used in Digital Marketing.

neha0101
04-07-2017, 07:04 AM
Pay per click (PPC), also called cost per click, is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher (typically a website owner or a host of website) when the ad is clicked. It is defined simply as “the amount spent to get an advertisement clicked.”

With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system. PPC "display" advertisements, also known as "banner" ads, are shown on web sites or search engine results with related content that have agreed to show ads

ewastecompany2
04-07-2017, 07:06 AM
PPC is an internet advertising model used to direct traffic to websites.

tangiau24
04-07-2017, 11:36 AM
PPC (Pay Per Click): Appears on Google by paying for each click. Cost each time someone clicks on an ad called CPC (Cost Per Click). When using PPC, you need to be concerned about optimizing your ads for high positions and low CPCs.

marksteve741
04-07-2017, 01:38 PM
PPC (Pay per click) it is paid activity which is use for increase traffic.