Is it necessary to use Brand name in Meta Title?

[discountelemart]

Hi everyone !! Is it necessary to use Brand name in Meta Title?

[dennis123]

Yes, If you use brand name in meta title then it beneficial for for branding, ranking and domain authority.

[David910]

I suggest using the brand name at the conclusion of a name tag instead, and there are times when this can be an improved strategy. The differentiating factor is the strength and understanding of the brand in the target market. If a brand is well-known enough to make a big difference in click-through rates in search results, the brand name should be first. If the brand is much less known or relevant than the key word, the keyword should be first.

[OPI]

Hi everyone !! Is it necessary to use Brand name in Meta Title?

It is not necessary, for home page you can add brand name in meta title, but i prefer, use something descriptive that can easily attract users.

[alpa]

I recommend using the brand name at the end of a title tag instead, and there are times when this can be a better approach.

[Janniz]

It depends on your using website purpose

[drbob785]

No, its not a necessary step but you can use it for business branding.