Difference between SEM and digital marketing?

[Powerfulvasikar]

Hlo Friends,
Can anyone explain the Difference between SEM and digital marketing?

[nancy07]

Search engine marketing (SEM) is one of the most cost efficient ways to reach your target audience when they are ready to buy. Using SEM will not only increase the visibility of your ads but increase website traffic too. This also increases your chance to convert prospects into leads, especially when both your paid ads and site come up on top of any search engine results.While SEO takes time to grow, SEM can be done quickly enough and offers many benefits for your business.

1. SEM grabs the attention of your audience at the right time.
2. It’s easy and quick to implement.
3. It’s measurable.
4. It helps raise brand awareness.

Digital marketing boost your business productivity and gets ab edge over traditional way of marketing in various ways.

Benefits of Digital marketing is:
Digital marketing allows you to reach a broader, more engaged and targeted audience fast than traditional marketing and is more cost effective.
With digital marketing, you're speaking to a specific audience and really test things and iterate quickly. So if one ad doesn't work you can try variations of it and track progress.
It adds a lot more science and tracking to marketing as well as allows companies to be more relational in their marketing efforts.

[lovesamrats]

SEM is simply that Search Engine Optimization is part of Search engine marketing.
Digital marketing is an umbrella term for all of your online marketing efforts.

[RH-Calvin]

SEM stands for search engine marketing. It is the process of promoting your website in various search engines to build its popularity and reputation. Search engine optimization and social media optimization are two major processes used for search engine marketing.