What is 301 Redirection?

What is 301 Redirection?

A 301 redirect is a permanent redirect that passes full link equity (ranking power) to the redirected page.

Thanks for the information.

301 is a status code which a server sends to your browser. It is one of many possible status codes, some of which you've probably heard about (including 404 - Not Found, 403 - Forbidden and, 500 - Server Error). When you visit a webpage and the server sends the page normally, the status code it attaches to that page is 200 - OK.

You can think of a 301 redirect like a mail forwarder. Once you've moved a piece of content away from a specific URL, anyone who tries to visit it will receive a 404 - page not found message.


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