Analyzing the Relationship Between E-commerce and Big Data

Global sales are expected to reach the mark of 2.35 trillion(USD) by 2018. The figures are enough to testify the fact that e-commerce sales are skyrocketing at an unimaginable pace. If you are a business owner thinking to start your e-commerce startup? Or an e-commerce entrepreneur looking to expand your base further in the industry? It is really the high time that you should making your move and increasing your revenue generation. With big data you can easily target the customers with ads specific to them. Not only that but real-time advertising is cheaper and efficient than ever before. An e-commerce web development company can play an important role in this regard.