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Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.[1] SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.
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SEM: SEM is the part of online marketing, it stand for search engine marketing, it provides a social platform for business owners to promotion of their business product, brands and services. SEM provides an individual way to find consumers website product information very easily.
