How do you measure SEO success?

How do you measure SEO success?

SEO Tracking Metrics That Matter
Organic traffic. One of the most important metrics for measuring SEO results is organic traffic. ...
CTR. ...
Bounce rate. ...
Keyword rankings. ...
Domain authority. ...
New backlinks and referring domains. ...
Page speed. ...
Conversions.

Organic Traffic
Keyword Ranking
Click-Through Rate
Bounce Rate
Website Authority Over Time
SERP visibility
Backlinks
Time spent on Page
Page Speed
Conversion rate

We can measures SEO success in the form of-:

-Organic Search Traffic.
-Keyword Rankings.
-Social Shares.
-Conversion Rate from Organic Search Traffic.
-Backlink Volume.

If your website ranking are improving regularly than it means current marketing campaign is working fine.

However, there are three key performance indicators (KPIs) that should always be considered when measuring an SEO campaign’s effectiveness:

Rankings
Traffic
Conversions

Rankings
conversions
Backlinks
website click through rate
authority
dapa increase

I personally think that the most important metrics to measure SEO are the quality and quantity of backlinks, and also the keywords ranking.

If Keywords ranking and traffic on website are improving with the SEO strategy, it means current SEO strategy is working fine.

To measure the traffic you can check the following tools:
Google Analytics
Google Console