Reason for Sudden Change in Website Ranking

Reason for Sudden Change in Website Ranking

The most common cause of a sudden drop in website traffic is a recent search algorithm update. Penalties, redirects, incorrect robots.txt rules and ranking losses are all other legitimate reasons why you may see a drop in website traffic.

Hi Friends,
Here are 11 points I like to check over if I notice that a site is experiencing lower monthly visits or a sudden decline in traffic:

1. Algorithm updates
2. Tracking errors
3. Robots.txt rules
4. Redirects
5. Crawl errors
6. Ranking losses
7. XML sitemap changes
8. Manual penalties
9. De-indexing
10. Cannibalisation
11. SERP layout changes

Whenever Google makes changes in their algorithm, website rankings got fluctuated.

Sudden Surge in New Links
Losing Quality Backlinks
Redirections While Rebranding
Algorithmic or Manual Penalties
Google Updates
Check On-Page Factors
Developmental Changes to the Website
Everything is Okay but Server Issues
Change in Online Search Trends
Change in CTRs

The most common cause of a sudden drop in website traffic is a recent search algorithm update. Penalties, redirects, incorrect robots. txt rules and ranking losses are all other legitimate reasons why you may see a drop in website traffic.

Often ranking drops are caused by large changes in a website. Google keeps making changes to its algorithm, which is another reason of the drop.