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    A web host, or web hosting service provider, is a...

    A web host, or web hosting service provider, is a business that provides the technologies and services needed for the website or webpage to be viewed on the Internet. Websites are hosted or stored,...
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    1. Voice search: People search how they speak. ...

    1. Voice search: People search how they speak.
    2. Featured snippets will continue to dominate search results.
    3. More marketers will leverage influencers for SEO.
    4. BERT is here to stay.
    5....
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    Spamming is the use of messaging systems to send...

    Spamming is the use of messaging systems to send an unsolicited message to large numbers of recipients for the purpose of commercial advertising, for the purpose of non-commercial proselytizing, or...
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    It's where you reach out to people in your niche...

    It's where you reach out to people in your niche and introduce them to your content. But here's the critical thing: You don't necessarily need any “content” at all.
  5. SSL certificates are used to secure data...

    SSL certificates are used to secure data transfers, credit card transactions, logins, and other personal information. They provide security to customers and make visitors more likely to stay on a...
  6. The Core Web Vitals report shows how your pages...

    The Core Web Vitals report shows how your pages perform based on real-world usage data (sometimes called field data). OPEN REPORT. Why page performance matters. Longer page load times have a severe...
  7. 1. Publish high-quality content 2. Optimize page...

    1. Publish high-quality content
    2. Optimize page titles and meta descriptions
    3. Optimize page content
    4. Headings and content formatting
    5. SEO Images and other multimedia elements
    6. URL...
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    To build a website you will need both a domain...

    To build a website you will need both a domain name and web hosting account. You need web hosting to store your website's files. After you get hosting, you need to update your domain name settings...
  9. A bounce rate in the range of 26 to 40 percent is...

    A bounce rate in the range of 26 to 40 percent is excellent. 41 to 55 percent is roughly average. 56 to 70 percent is higher than average, but may not be cause for alarm depending on the website....
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    1. You've got duplicate content on your website....

    1. You've got duplicate content on your website.
    2. Some of your images are broken or missing Alt tags.
    3. You're nofollow-ing your own URLs.
    4. Outbound (external) links are used incorrectly. ...
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    A website's bounce rate is perhaps one of the...

    A website's bounce rate is perhaps one of the most undervalued metrics of a successful SEO campaign. In general, a bounce rate is the amount of visitors to any given website who navigate off of the...
  12. A 301 redirect is a permanent redirect. This is...

    A 301 redirect is a permanent redirect. This is not useful for temporary changes or instances of A/B testing. The 301 Redirect should be used when: Links to any outdated URLs need to be sent to your...
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    As noted above, other than search engine...

    As noted above, other than search engine optimization, SEM includes the use of paid search, such as pay per click (PPC) listings and advertisements. Most of the time, SEM strictly includes PPC...
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    Dynamic SEO is an approach where you have an...

    Dynamic SEO is an approach where you have an ongoing relationship with an SEO professional, so your company's website can change when the search engines do. This way, you're always updated on the top...
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    A no-follow link is a link that does not count as...

    A no-follow link is a link that does not count as a point in the page's favor, does not boost PageRank, and doesn't help a page's placement in the SERPs.
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    Cornerstone content is the core of your website....

    Cornerstone content is the core of your website. It consists of the best, most important articles on your site; the pages or posts you want to rank highest in the search engines. Cornerstone content...
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    An SEO neighborhood or link neighborhood is kind...

    An SEO neighborhood or link neighborhood is kind of like a community in a suburb with houses and streets connecting them. The houses are websites and the streets are the links that work their way to...
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    Google Chrome is the most preferred web browser...

    Google Chrome is the most preferred web browser available globally.
  19. 1. Define your goals 2. Assess the competition...

    1. Define your goals
    2. Assess the competition
    3. Pick your PPC platform
    4. Research keywords
    5. Set a budget
    6. Write the copy
    7. Build a landing page
  20. XML Sitemaps are important for SEO because they...

    XML Sitemaps are important for SEO because they make it easier for Google to find your site's pages—this is important because Google ranks web PAGES not just websites. There is no downside of having...
  21. 1. Check keyword rankings 2. Search Engine...

    1. Check keyword rankings
    2. Search Engine Rankings
    3. Meta-Tags up to date
    4. Optimize content to best competitors' (use page grader to make sure that your site is better)
    5. BACKLINKS
    6. New...
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    SEO will help you position your website properly...

    SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site:

    1. Summary
    2. Bing
    3. domain names
    4. Google
    5....
  23. A 301 redirect means that the page has...

    A 301 redirect means that the page has permanently moved to a new location.

    A 302 redirect means that the move is only temporary. Search engines need to figure out whether to keep the old page,...
  24. It takes between 4 days and 4 weeks for your...

    It takes between 4 days and 4 weeks for your brand new website to be crawled and indexed by Google. This range, however, is fairly broad and has been challenged by those who claim to have indexed...
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    Link roundups are an awesome way to score PR and...

    Link roundups are an awesome way to score PR and links for SEO in bunches. A link round-up is basically a blog post that features links to other people's blog posts. Usually, you'll find them on a...
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