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Long-tail keywords are search queries usually consisting of three or more words that narrow down the focus of the search results and bring up more specific results. Long-tail keywords are also often...

Following are the responsibilities of an SEO analyst:

• researching keywords and implementing these effectively in content

• analysing the content structure and optimizing it with the proper...

Domain name extensions are short abbreviated letters that sit behind your domain name which help to identify the content type on your website. For example, a .ORG is an organizational website, an...

A canonical URL is added in the HEAD section of a page and tells search engines which is the preferred URL for the particular page. A canonical URL can point to itself (self-referencing) or to a...

Google Search Console is a powerful free tool that can help to improve websites by optimizing them for search engine result pages (SERPS). It has many features, including data on how people search...

A sitemap is a blueprint of your website. It’s a file containing information about the pages, videos and other files on your website and the relationships between them.

Sitemaps can have a...

1. Website Audit
2. Keyword Analysis
3. Website Analysis
4. Backlink Analysis
5. Content Optimization
6. Directories and Citations
7. Ongoing Reports, Reviews and...

Keyword density is a foundational concept of search engine optimization. It's important to understand how keyword density works since it can have a direct impact on your site content's visibility in...

Yes, Google controls over 92% of the search engine market share globally, including 92% of the mobile search engine market and 72% of the desktop market. Google searches offer unparalleled...

Focus on the top 10 known SEO ranking factors Google uses to order search results, leverage your Google My Business listing to rank in Local Pack, and focus your attention on establishing your...

Google uses three key processes to find, store, and rank pages for users: Crawling: discovering and scanning new pages. Indexing: processing and adding pages to the search engine's repository....

In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It's where a visitor "lands" after they click on a link in an email, or...

Organic search refers to the results shown for a search query that excludes paid ads. Organic search results are decided based on a number of organic ranking factors that have to do with relevance to...

1. High-Quality Content
2. Backlinks
3. Search Intent
4. Website Loading Speed
5. Mobile Friendliness
6. Domain Authority
7. Keyword Optimization
8. Website Structure
9. Website Security
10....

Domain authority helps search engines assess the reliability and trustworthiness of any given website. Because there are over 1 billion websites on the internet, and absolutely anybody can create a...

Google Sandbox is a program series designed for industry professionals to explore career opportunities while gaining deeper insight into Google's technology, business, and culture. Sandbox provides a...

1. Perform a Comprehensive SEO Audit
2. Optimize Content for Readers
3. Optimize Your Website for Mobile
4. Optimize Your Website for Voice-Search
5. Utilize Infographics

#1 Use a Quality Web Host
#2 Perform Regular WordPress Updates
#3 Use a Reputable Theme
#4 Enable HTTPS
#5 Secure Your Login Procedures
#6 Backup Frequently
#7 Remove Unused Plugins and Themes

Find a Google infographic template
Uploading a template
Open the Blank presentation.
Go to File → Import slides...
Then choose Upload and Select the file.
Start working with infographic slides

1. Post a variety of compelling content
2. Make your updates stand out in the mix
4. Sponsor important updates
5. Create Showcase Pages
6. Choose the right profile and banner images
7. Monitor...

Keyword effectiveness index(KEI): A mathematical representation of the popularity of a keyword measured in number of searchers (demand), compared to its popularity measured as the number of pages in...

Ask for Retweets
Pin Your Tweets
Tweet When Followers are Online
Use Hashtags
Get Your Tweets Performance Metrics

Keyword Proximity refers to the distance between two words or phrases, or how close keywords are to each other within a body of text. A search term can be made up of a combination of keywords. The...

Web crawling is the process of indexing data on web pages by using a program or automated script. These automated scripts or programs are known by multiple names, including web crawler, spider,...

1. High-Quality Content
2. Backlinks
3. Search Intent
4. Website Loading Speed
5. Mobile Friendliness
6. Domain Authority
7. Keyword Optimization
8. Website Structure
9. Website Security
10....