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First, to understand why it happened and fix the issues completely. Then apply for re-inclusion.

Exactly how Google ranks websites remains a mystery. The organization has yet to publicize the search algorithm it uses. However, SEO professionals have found the best practices to stick to in order...

The most significant difference between SEO (Search Engine Optimization) and SEM (Search Engine Marketing) is that SEO is free, whereas SEM is paid. SEO helps improve a website’s visibility, whereas...

Analysis of a competitor’s backlinks helps develop a digital strategy for your website, allowing you to measure the industry’s competitiveness. You will know how well your competitors perform and...

In SEO, a spider (or web crawler) is a bot used by search engines to systematically browse the web, indexing content to make it searchable. These spiders help determine the relevance and ranking of...

No, Google does not use the keyword meta tags in web search rankings. Google ignores the meta tags keyword because it is an area where someone could stuff often irrelevant keywords without typical...

Alexa Rank is a measure of the popularity of a website. It is a metric that ranks websites in a particular order based on their popularity and website traffic in the last three months.

In search engine optimization, CTR (Click-through Rate) is calculated by dividing the number of times a link emerges on a search engine result page by the number of times it is clicked by users. The...

Link popularity is defined as an off-the-page criterion to manage quality content and the value of a website. It refers to the number of backlinks that point towards a website.

Conversion rates can be improved by testing different elements on site, especially on the landing page. One can also experiment with functionality, layout, and style on landing pages.

Google often updates its algorithm, so keep yourself up-to-date and be prepared to answer this question.

TLD or the top-level domain is the last part of an Internet address or the part of a domain that comes after the dot, like com, org, or net.

robots.txt is a text file that instructs web robots (search engine robots) about how to crawl pages on their website. It is used to manage crawler traffic to the website.

Googlebot is the web crawler software used by Google as a search bot to index a webpage. 1. Desktop crawler 2. Mobile crawler

301 redirect is a method by which a user is redirected to a new URL from an old URL.

Title tags play a crucial role in SEO as they show preview snippets for a page. They give a fair idea about the contents on a web page and are important for both SEO and social media sharing. A title...

Accelerated Mobile Pages (AMP) is an open-source initiative that aims to boost the performance of mobile web pages. Twitter and Google were the driving forces behind the initiative. The technology...

A link audit is basically an audit of the links that point to your website, the backlinks. SEO experts to link audits prior to doing a link building campaign, but also to make sure external links are...

Google Webmaster Tools is a set of Search Engine Optimization (SEO) tools provided by Google to help you manage your site's visibility in Google Search results. They are now grouped and kept within...

Canonical issues are most frequent when a webpage/website has many URLs that contain the same or comparable information. A lack of correct redirects frequently causes them, but they can also be...

The biggest SEO factor not in your control is Google! How exactly Google ranks websites is unknown. The company does not make public the search algorithms it uses, although SEO professionals have...

Nofollow" and "dofollow" are attributes used in HTML to control how search engines follow and index links.

A "dofollow" link is a regular hyperlink that allows search engine bots to follow the...

Meta tags have changed since SEO became a common practice, but two remain critical: the page title and the meta description. Stick to these when answering your interview question. The page title...

Videos are growing increasingly popular on the web, which can improve SEO if the videos produced get attention and therefore share and backlinks. But to get the video seen can require SEO to get it...

Page speed refers to how fast your site loads for a user, something Google takes into account while ranking websites since a faster loading page directly translate to better user experience. If the...