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Backlinks can be achieved with the help of off page techniques like:

Guest posting
Article submission
Press release submission
Social bookmarks
Classified ads
Infographics submission

Google penalty is a manual action taken by Google if your website violates the google webmaster guidelines, whereas an algorithm update affects the Google search results.

Alexa measures the traffic on your website and provide a numerical value to rank your domain in search engines. Alexa rank can be improved by good content update and also by building backlinks from...

Use these rules of thumb when it comes to the title tag length: Maximum length: 60 characters or 575 pixels. Minimum length: 30 characters or 285 pixels.

Outbound links are those that point to external webpages from your website.

The most important Google ranking factors are:

- Content
- Website design
- Website loading time
- Backlinks

Keywords are the search terms used to find your website in search engines. They are selected using Google keyword planner to rank websites higher in search results. They are implemented on the...

AMP is an open source HTML framework developed by the AMP Open Source Project. It was originally created by Google as a competitor to Facebook Instant Articles and Apple News. AMP is optimized for...

Keyword prominence is how close your keyword is to the beginning of a section, or element of your page.

Sitelink extensions take people to specific pages on your site (for example, a specific product or store hours). When someone clicks or taps on your links, they go directly to what they want to know...

Keyword frequency is how often a keyword or keyword phrase appears on a webpage or in a piece of content.

Website ranking can be achieved with the help of good on page and off page techniques.

White hat SEO techniques are those that follow Google webmaster guidelines whereas black hat techniques do not. Hence following black hat techniques can risk your webpages to Google penalties.

Schema markup is code that you place on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema...

Indexed pages can be checked by typing SITE:URL in the search console of the Google search engine.

- Duplicate content
- Keyword stuffing
- Cloaking
- Paid backlinks

SEO or search engine optimization is the process of optimizing your website in search engines. The process helps to build your online identity and reputation to benefit your online business.

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Primary keyword refers to the main keyword for your webpage that usually have good search volume in search engines.

Stemming or keyword stemming refers to Google's ability to understand different word forms of a specific search query. It's called stemming because it comes from the word stem, base or root form.

Having the Google Authorship markup means that people who click on your author byline in the SERPs will be taken straight to your Google+ profile page. Which means that they can see what you post in...

Google webmaster tool is a search engine tool used to submit your website to increase the visibility in Google searches. The tool also helps to find backlinks, submit sitemap and analyze various data...