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  1. Keyword density is the number of times a keyword...

    Keyword density is the number of times a keyword appears on a webpage. Whether you add a new page to your site or write a blog post, keyword density is crucial to helping your page rank properly in...
  2. Often confused with site speed, page speed is the...

    Often confused with site speed, page speed is the speed of a particular page on a website. It can be defined as either the time taken by a browser to obtain the first byte from a web server or the...
  3. RankBrain is an artificial intelligence system...

    RankBrain is an artificial intelligence system that’s being applied to and used with Google’s current search engine algorithms to provide better results to user queries. Rooted in machine learning,...
  4. Special result snippets in Google search results...

    Special result snippets in Google search results are described as rich snippets. They include additional information that is not stored in the meta description of the affected target site but is...
  5. Inbound Link is a link to your website that...

    Inbound Link is a link to your website that resides on another website. For instance, if I add a link to my website from a directory site it will be considered an inbound link.

    Outbound Links are...
  6. SEO is all about making your page as relevant as...

    SEO is all about making your page as relevant as possible to a target keyword used in a search engine. Perhaps the most important, and famous, aspect of this is through the use of keywords. However,...
  7. Some of the important methods to decrease the...

    Some of the important methods to decrease the loading time of a website are:
    Optimize Images: Images are one of the most common bandwidth hogs on the web. The first way to optimize your images is to...
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    To submit your URL to Google you need to follow...

    To submit your URL to Google you need to follow the steps mentioned below:
    Step1: Log on to Google’s start page and create an account. Signing up for one is completely free of charge. Click the...
  9. Google Adwords is a pay-per-click (PPC)...

    Google Adwords is a pay-per-click (PPC) advertising platform provided by Google. Unlike other PPC platforms like Facebook, AdWords actually offers advertisers two basic ways to reach people:

    1)...
  10. Black hat SEO is a practice against search engine...

    Black hat SEO is a practice against search engine guidelines, used to get a site ranking higher in search results. These unethical tactics don’t solve for the searcher and often end in a penalty from...
  11. Search engines have three primary functions:...

    Search engines have three primary functions: crawling, indexing and ranking. These three processes are used in delivering search results. It works as follows

    Crawling
    Crawling is the process by...
  12. Top 5 Google Ranking Factors of 2019 ...

    Top 5 Google Ranking Factors of 2019

    Backlinks:

    Backlinks are the most important Google ranking factors to focus on. They give Google a clear signal about how good your website is in terms of...
  13. No-followed links are hyperlinks with a...

    No-followed links are hyperlinks with a rel=“nofollow” tag. These links do not influence the search engine rankings of the destination URL because Google does not transfer PageRank or anchor text...
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    Alt text or alternative text is also known as...

    Alt text or alternative text is also known as "alt descriptions" or "alt attributes." Alt Tag is an HTML attribute that is a description of about 100 characters that you assign to the images on your...
  15. The six types of social media: Social Network:...

    The six types of social media:
    Social Network: Social network sites provide services that allow you to connect with people of similar interest and background. Social sites usually consist of a...
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    According to Neil Patel, If used correctly, video...

    According to Neil Patel, If used correctly, video can be an extremely powerful form of content and can make a significant contribution to your overall SEO strategy.

    Some of the benefits of using...
  17. According to Google Analytics support, “The...

    According to Google Analytics support, “The Secondary Dimension feature allows you to define a primary dimension and then view that data by a secondary dimension within the same table.
    For example,...
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    Long-tail keywords are three to four keyword...

    Long-tail keywords are three to four keyword phrases which are very, very specific that visitors are more likely to use when they’re closer to a point-of-purchase or when they're using voice search. ...
  19. Dimensions are attributes of your data. These...

    Dimensions are attributes of your data. These attributes can be used to describe, segment, organize, and sort the data. Examples of dimensions include Medium, Browser, Country, Language, Campaign,...
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    A sitemap guides your website visitors to where...

    A sitemap guides your website visitors to where they want to go. There are two types of sitemaps:


    XML sitemaps
    HTML sitemaps



    HTML sitemaps ostensibly serve website visitors. The...
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    Link Audit is a discipline of SEO that had its...

    Link Audit is a discipline of SEO that had its debut with the Google Penguin updates. It involves the removal and disavowing of toxic links, link risk management and the overall knowledge of risk...
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    Lead generation is the process of finding people...

    Lead generation is the process of finding people (leads) who’re likely to become your customers immediately or in the future. “Finding” people implies finding information about people, like their...
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    Reciprocal links is the act of exchanging links...

    Reciprocal links is the act of exchanging links between 2 sites. Reciprocal links can be described in a very simple language of placing links to each other's sites. This means if you are looking for...
  24. "Off-page SEO" refers to actions taken outside of...

    "Off-page SEO" refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).
    Optimizing for off-site ranking factors involves improving...
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    In order to blog, a blogging platform is...

    In order to blog, a blogging platform is required, which takes care of formatting the content in the form of text and images, and provides a framework for getting it onto a website. The blogging...
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