A “Sitemap” or “XML Sitemap” is a file that contains a list of all the important pages of a website. The reason for having all of them stored in one file “XML Sitemap” is that it helps crawlers to...
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A “Sitemap” or “XML Sitemap” is a file that contains a list of all the important pages of a website. The reason for having all of them stored in one file “XML Sitemap” is that it helps crawlers to...
Google Panda update was introduced in 2011 and was designed to punish thin or poor content. The filter that came in the update was aimed at stopping poor content that had managed to rank highly for...
A social network is a website that allows people with similar interests to come together and share information, photos and videos.
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What File Types are Supported by XML Sitemaps?
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What is Leverage Browser Caching?
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Google Assistant is Google’s artificial intelligence-powered voice assistant, which grew out of Google Now. It is available on Android devices, Apple devices, and Google Home. You can use Google...
Guest posting is a content marketing technique where you write for a website, blog, or publication that isn’t your own. The post usually includes a link to your own website somewhere within the text,...
keyword cannibalization is when two or more of your pages target the same keyword, which, in turn, means you compete with your own pages for ranking in the SERPs.
The result? Reduced traffic and,...
A referring domain—which is also sometimes called a linking domain—is a website that links out to another website whose backlink profile you analyze. Every referring domain can have one or multiple...
An XML (Extensible Markup Language) Sitemap is a text file used to detail all URLs on a website. It can include extra information (metadata) on each URL, with details of when they were last updated,...
Page experience is a set of signals from Google that measure how users perceive their experience interacting with a web page beyond its pure information value.
Google's internal studies and industry...
Why is server response time important?
Server response time is simply the time it takes from when someone clicks on a link to your webpage and the time it takes for your server to start to send the page content back to your visitor.
...
How does a crawler work?
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Why is crawl budget important?
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What is keyword stuffing in SEO?
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Keyword frequency is often confused with keyword density, which is related but not the same topic.
In short, keyword density refers to the number of times a keyword appears within a block of...
This feature lets the webmaster fetch a specified URL from the site, and present the HTTP response.
This feature is specifically used to check security and network connectivity issues with the site,...
Cornerstone content refers to web pages that are essential to your site’s purpose. They are filled with fundamental, comprehensive information that your visitors need to know. They are well written,...
What is the Difference between Website and Web Portal?
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How is EAT evaluated?
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How important is EAT?
E‑A-T- stands for expertise, authoritativeness, and trustworthiness. It comes from Google’s Search Quality Rater Guidelines—a 168-page document used by human quality raters to assess the quality of...
Keyword clustering is the process of clustering keywords into themes that are relevant to your website pages.
A single cluster includes a core topic and several related subtopics, which support...
Mobilegeddon is a name for Google's search engine algorithm update of April 21, 2015. Google claims the transition to mobile-friendly sites was to improve user experience, stating "the desktop...
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