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  1. #1
    Registered User
    Join Date
    Mar 2019
    Posts
    9

    what is meant by gtm?

    what is meant by gtm?

  2. #2
    Senior Member
    Join Date
    Feb 2019
    Posts
    328
    A go-to-market strategy (GTM strategy) is an action plan that specifies how a company will reach target customers and achieve competitive advantage. A GTM strategy is somewhat similar to a business plan, although the latter is broader in scope and considers such factors as funding.

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