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  1. #1
    Senior Member
    Join Date
    Jul 2018
    Posts
    454

    How do you evaluate the PPC landing page is good & attractive?

    How do you evaluate the PPC landing page is good & attractive?

  2. #2
    Registered User
    Join Date
    Jul 2018
    Posts
    152
    A good landing page is the one that accomplishes that goal. Decide what you want the visitor to do and align all the elements on the page into achieving that goal. Sometimes PPC ads take visitors to the website's homepage.

  3. #3
    Registered User
    Join Date
    Jan 2019
    Posts
    529
    A landing page is evaluated by the following elements.

    Powerful Headline
    Description
    A Form to Capture Information
    Clea Call to Action
    Trust symbols
    Supporting Images
    Testimonials
    Navigation

  4. #4
    Member
    Join Date
    Jan 2019
    Location
    Bangalore, India
    Posts
    89
    Align your offer with your audience. The most important element of conversion rate optimization is alignment.
    Align your ad copy with your headline.
    Write a compelling headline.
    Give prospects enough information.
    Appeal to emotions.
    Craft a persuasive call to action.
    Address specific customer anxieties.
    Communicate value.

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