What is a conversion in Google AdWords?

[pharmasecure]

hi

What is a conversion in Google AdWords?

[Saravanan28]

The conversion tracking code is enabled only on few pages of website unlike remarketing. The codes or scripts are not enabled on all the pages of the website.

[eCommerceChamp]

Conversion: Definition. An action that's counted when someone interacts with your ad (for example, clicks a text ad or views a video ad) and then takes an action that you've defined as valuable to your business, such as an online purchase or a call to your business from a mobile phone.

[shoppingswag]

In AdWords, conversion happens after a click on the ad of an advertiser. This is counted as a conversion if the customer fulfills the goal defined by the advertiser. An advertiser can set multiple goals, few primary and a few secondary objectives. A conversion can be each such goal. It is however entirely up to the advertiser to decide what a conversion is. This is dependent on their business prospects.

[vinukum]

A completed activity, online or offline, that is important to the success of your business. Examples include a completed sign-up for your email newsletter (a Goal conversion) and a purchase (a transaction, sometimes called an Ecommerce conversion). A conversion can be a macro conversion or a micro conversion.
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[Jessicad0505]

Track Your Conversions.
Keep Testing.
Align Ad Copy with Landing Pages.
Improve Your Click Through Rate.
Use Negative Keywords.
Use Remarketing.

[akshaypandit]

anything which adds monetary value to the business is known as conversions.