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  1. #1
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    What is the role of conversion optimizer in AdWords?

    What is the role of conversion optimizer in AdWords?

  2. #2
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    Apr 2019
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    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. Instead of manually manipulating bids and generating conversions at any cost, conversion optimizer automatically adjusts bids so conversions are generated within a defined CPA boundary.

  3. #3
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    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. ... Manual bidding only reduces cost per click, but doesn't take into account what auctions are most or least likely to convert. There are two types of CPA targeting in conversion optimizer.

  4. #4
    optimize bid according to conversion.

  5. #5
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    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. Instead of manually manipulating bids and generating conversions at any cost, conversion optimizer automatically adjusts bids so conversions are generated within a defined CPA boundary.

    Conversion Optimizer acquires conversions within this defined boundary by analyzing campaign history and performing a behind the scenes predictive analysis of which Search or Display auctions are most likely to convert. Bids are automatically increased or decreased based on whether AdWords believes a specific auction will convert or not. Manual bidding only reduces cost per click, but doesn’t take into account what auctions are most or least likely to convert.

    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. Instead of manually manipulating bids and generating conversions at any cost, conversion optimizer automatically adjusts bids so conversions are generated within a defined CPA boundary.

  6. #6

  7. #7
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    May 2016
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    When using the conversion optimizer, you have the option whether you would like to choose the “bid type” of Max CPA, or Target CPA:

    Max CPA is the most you’re willing to pay for a conversion. Max CPA is recommended if you’re trying to maintain a high ROI.
    Target CPA is the average amount you’d like to pay for a conversion. Target CPA is useful if you have the same return per conversion for all keywords, and are looking to get the highest amount of conversions.

  8. #8

  9. #9
    Registered User maxbe's Avatar
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    Jan 2019
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    New York City, USA
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    The Google Conversion Optimizer is an AdWords feature which help clicks are likely to be profitable in accordance to your goals. It adjusts your bids and helps you to get as many profitable clicks as possible.

  10. #10
    Senior Member
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    Dec 2018
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    168
    Conversion Optimizer is a tool used by Google Adwords for bid manipulation and decides which clicks on the ad will be valuable. It can help you to return maximum on your investment.

  11. #11
    Senior Member
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    Nov 2018
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    conversion optimization is a toll, its mission is to maximize your conversion in the defined budget. You don't need to change your bids manually its automatically increase or decrease bids & to maximize your conversions.

  12. #12
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    May 2019
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    AdWords Conversion Optimizer is a tool which can help get the conversions potential at a target cost per purchase. Rather than producing conversions at any price and manipulating bids, bids are automatically adjusted by conversion optimizer therefore conversions are created inside a defined CPA border.

  13. #13
    Senior Member
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    Jul 2006
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    IndiaMDM
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    AdWords Conversion Optimizer is a tool which helps acquire the most conversions possible at a defined target cost per acquisition.

  14. #14
    Registered User
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    Feb 2019
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    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. Instead of manually manipulating bids and generating conversions at any cost, conversion optimizer automatically adjusts bids so conversions are generated within a defined CPA boundary.

  15. #15
    Senior Member
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    AdWords Conversion Optimizer is a tool that helps acquire the most conversions possible at a defined target cost per acquisition. Instead of manually manipulating bids and generating conversions at any cost, conversion optimizer automatically adjusts bids so conversions are generated within a defined CPA boundary.
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