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  1. #1

  2. #2
    Registered User
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    it is semi-accurate, on lower (better) rankings it is pretty accurate due to the sheer volume of visitors. To understand my statement, you need to understand that Alexa ranking is based on visitors who have the Alexa toolbar installed which are mostly blogger.

  3. #3
    Member
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    Jul 2019
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    67
    It is not exact but it gives most of the time Accurate Information, which you can use to evaluate your site and improve your website SEO to improve the ranking.

  4. #4
    Senior Member dennis123's Avatar
    Join Date
    Apr 2013
    Location
    Bangalore
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    3,627
    Hi Friends,
    Alexa ranking is accurate under 100k which is best used for promotional purposes but for a brand point of view, Alexa ranking is not the deciding factor. Leads and quality content are! Also there are alot of factors which affect alexa rank. So do refer to them before pacing forward.

  5. #5
    Member
    Join Date
    Aug 2019
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    50
    It is semi-accurate, on lower (better) rankings it is pretty accurate due to the sheer volume of visitors. To understand my statement, you need to understand that Alexa ranking is based on visitors who have the Alexa toolbar installed which are mostly blogger.

  6. #6

  7. #7
    Registered User
    Join Date
    May 2015
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    524
    Alexa’s traffic estimates and ranks are based on the browsing behavior of people in our global data panel which is a sample of all internet users.

    Alexa’s Traffic Ranks are based on the traffic data provided by users in Alexa’s global data panel over a rolling 3 month period. Traffic Ranks are updated daily. A site’s ranking is based on a combined measure of Unique Visitors and Pageviews. Unique Visitors are determined by the number of unique Alexa users who visit a site on a given day. Pageviews are the total number of Alexa user URL requests for a site. However, multiple requests for the same URL on the same day by the same user are counted as a single Pageview. The site with the highest combination of unique visitors and pageviews is ranked #1. Additionally, we employ data normalization to correct for biases that may occur in our data.

    If your site’s metrics are Certified you can display Global and Country ranks for your site based on Certified Site Metrics, instead of metrics estimated from our data panel.

    Alexa’s Traffic Ranks are for domains only (e.g., domain.com). We do not provide separate rankings for subpages within a domain (e.g., http://www.domain.com/subpage.html ) or subdomains (e.g., subdomain.domain.com) unless we are able to automatically identify them as personal home pages or blogs, like those hosted on sites like Blogger (blogspot.com). If a site is identified as a personal home page or blog, it will have its own Traffic Rank, separate from its host domain.

    For more information about Alexa’s traffic rankings, you can visit:

    http://www.alexa.com/about

    There are limits to statistics based on the data available. Sites with relatively low measured traffic will not be accurately ranked by Alexa. We do not receive enough data from our sources to make rankings beyond 100,000 statistically meaningful. (However, on the flip side of that, the closer a site gets to #1, the more reliable its rank.) This means that, for example, the difference in traffic between a site ranked 1,000,000 and a site ranked 2,000,000 has low statistical significance. Sites ranked 100,000+ may be subject to large ranking swings due to the scarcity of data for those sites. It is not unusual for such sites to decline to “No data” Traffic Ranks, or to improve suddenly.

  8. #8
    Senior Member
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    Alexa measures the traffic on your website and provide a numerical value to rank your domain in search engines. Alexa rank can be improved by good content update and also by building backlinks from other relevant sources.
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