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  1. #1
    Registered User
    Join Date
    Dec 2018

    How does social media play into an SEO strategy?

    How does social media play into an SEO strategy?

  2. #2
    Senior Member
    Join Date
    Sep 2019
    The effect is indirect when it comes to google. Some other search engines do claim to factor in number of shares, but Matt Cutts with Google has clearly stated that shares are not directly factored into the algorithm.

  3. #3
    Registered User
    Join Date
    Nov 2019
    However, contrary to popular belief, social media doesn't directly contribute to SEO. In other words, social signals don't directly help rank better. The links that you share on Twitter, Facebook and Pinterest may help your brand get more exposure, but they aren't seen by Google as a ranking signal

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