What is the future of SEO/SEM?

[vkumar]

Hello friends,


What is the future of SEO/SEM?

[makoo]

“The future of SEO will rely more heavily on voice search, RankBrain and AI. The actual SEO of websites will become less important as Google's algorithms improve. ... Rather than needing to fish through websites for the answer, you'll be given it directly, much like the way the Google Quick Answer Box works now.

[ritesh3592]

I agree with @makoo

[GeethaN]

The future of SEO is going to focus even more on developing the best content. If you can produce content that offers more value, and does a better job of answering a users question, it will rank higher.

[godwin]

The future of SEO is going to focus even more on developing the best content. If you can produce content that offers more value, and does a better job of answering a users question, it will rank higher.

[dombowkett]

SEO is updated as digital marketing. While SEM will never close because Google earning a lot of money from Google AdWords.

[karlw]

Traditional SEO will be less important, but SEM will remain important becuase Goggle make a lot of money from SEM.

[POSTCAGE7]

seo future is not easy day by day is tough but seo future is challenging and bright future beacuse seo need every small and big business.

[Andrew Scuoler]

What about voice search? That's what will will happen if things like Alexa and other voice recognition tools advance much further. Then SEO will cease to exist as we know it, because there'll only be one search result returned. I don't think it's very far way.