How important is Click through rate (CTR) in Search engine optimization (SEO)?
How important is Click through rate (CTR) in Search engine optimization (SEO)?
Hi Friend,
Click-through rate is important for SEO, in more than one way. SERP results that have a higher than expected CTR have been known to improve, and those with lower CTR to decline. No matter the case, optimizing CTR will bring results, especially when replicated at scale.
CTR is not just an indication of how relevant your ads are to searchers. CTR also contributes to your Ad Rank in search engines. This is why it's so important to understand the CTR on your ads and to try to improve it as much as possible.
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CTR indicate, how your current ppc ads marketing campaign is performing.
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