Differentiate between Google Adword and Double Click.

[juliaalan]

Differentiate between Google Adword and Double Click.


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[dennis123]

Hi Friend,
Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts.

[RosieYingling]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts

[swaroop97]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts. ...

[swaroop23]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts

[shimarhussain12]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts.

[SinelogixTechno]

Google Ads is a paid advertising platform where advertisers enter into an ad auction and their ads are shown based on various metrics as you may already be aware of.

Double-Click for Search Ads 360 is a search management platform where advertisers or digital marketing agencies can manage large scale advertising across different search engines which includes Google, Bing Ads, Baidu.

[shimarhussain12]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts.

[carentalsindia]

google adwoord has sophisticated reporting features and Smart Bidding automation but this can only be set at the ad group and campaign level and not the keyword level. Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts.

[GeethaN]

Google Ads (AdWords) is a similar tool but it does not allow marketing campaigns to be run across multiple engine accounts. ... Search Ads 360 (DoubleClick Search) allows automated bid strategies to be set at keyword level across engine accounts.