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  1. #1

  2. #2
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    Pay-per-click (PPC) is an advertising model that lets marketers place ads on an ad platform and pay the host of that platform every time their ad is clicked.

    The goal of a PPC ad is to lead the person viewing it to click through to the advertiser’s website or app, where that visitor can complete a valuable action, such as purchasing a product.

    Search engines are incredibly popular advertising platforms. They allow you to display ads that are relevant to what users are searching for.

    Advertising services like Google Ads and Bing Ads operate with real-time bidding (RTB), where advertising inventory is sold in a private automated auction using real-time data.

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  3. #3
    Senior Member dennis123's Avatar
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    The Pay-per-click Business Model works by offering direct traffic to websites in exchange for a pre-defined amount (or bid) for each advertisement clicked.

    There are two ways of making money with the PPC Model: flat-rate PPC where advertisers and publishers agree upon a fixed price for each click and bid-based PPC where advertisers compete for clicks determining the maximum amount paid for an ad spot (and consequently click) and the maximum expenditure for the same of clicks in a day or month.

    In order to succeed with the pay-per-click business model, you must be able to create a good audience (potential clickers).

  4. #4
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    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

  5. #5
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    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

  6. #6
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    Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. ... The pay-per-click model is offered primarily by search engines (e.g., Google) and social networks (e.g., Facebook).

  7. #7
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    Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. ... The pay-per-click model is offered primarily by search engines (e.g., Google) and social networks (e.g., Facebook).

  8. #8
    Senior Member
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    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

  9. #9
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    PPC is an online advertising model in which advertisers pay each time a user clicks on one of their online ads. ... All of these searches trigger pay-per-click ads. In pay-per-click advertising, businesses running ads are only charged when a user actually clicks on their ad, hence the name “pay-per-click.”

  10. #10
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    Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. ... The pay-per-click model is offered primarily by search engines (e.g., Google) and social networks (e.g., Facebook).

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  11. #11
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    What is PPC model?

  12. #12

  13. #13
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    Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. ... The pay-per-click model is offered primarily by search engines (e.g., Google) and social networks (e.g., Facebook).

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