AMP stands for "Accelerated Mobile Page". This is an open source framework, co-sponsored by Google and several other technology and publishing companies.
AMP stands for "Accelerated Mobile Page". This is an open source framework, co-sponsored by Google and several other technology and publishing companies.
The AMP project uses an open-source framework, meaning that it can be used by a whole host of other companies to serve content that's been built using AMP HTML, including platforms such as Twitter, Pinterest and Google search, which is big news for content publishers.
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