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  1. #1
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    What is PPC Marketing?

    What is PPC Marketing?

  2. #2
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    Hi,
    PPC stands for Pay Per Click, a widely popular model in which advertisers pay when each time any of their ads is clicked. PPC is so popular because it helps businesses to bring users instantly unlike organic where you need weeks if not months to set up and drive visitors to your website.

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  4. #4
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    PPC, which stands for pay-per-click, is an online advertising model where advertisers run ads on a platform such as Google Ads and pay a fee every time someone clicks on it.

    Run almost any search on Google (or Bing), and you will see ads displayed at the top of the results page.


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    Last edited by juliaalan; 12-14-2020 at 12:00 AM.

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  6. #6
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    Pay-per-click is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.

  7. #7
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    Keywords lie at the center of PPC, connecting advertisers to users’ search queries. Queries are the actual words that users type into the search box of a search engine in order to find results. Keywords, on the other hand, are what marketers use to target these users by matching their search queries.

  8. #8
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    Pay-per-click marketing is an advertising channel where marketers don’t pay by the impression or purely for ad placement. The bid amount may affect placement, but the advertiser only pays when their ad is clicked by an online user.The most common PPC ad format appears on search results pages of search engines like Google or Bing. Advertisers have the opportunity to place their brand, product, or service front and center in the form of an ad that targets a specific keyword or behavior.

  9. #9
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    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

  10. #10
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    Hello,

    Pay per click or PPC advertising is possibly the easiest and most effective way to market your business online. Getting your website listed in the search engines is vital due to the fact that the majority of website traffic (statistics say over 80%) comes from the search engines. Effective PPC management begins with devising a strategy to drive qualified traffic to your website.

    this is to understand how PPC works, you need to ask yourself what is advertising. With that in mind, you should see the difference between advertising and marketing. Advertising and marketing do not require payment. They are a partnership between a company and an advertiser. Advertisers agree to pay the company each time their ad is clicked. In exchange, the company posts its ads on different websites. When someone is searching for a product they will see an advertisement for that product or service.

    I hope this will help you.

  11. #11
    Senior Member dennis123's Avatar
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    Pay per click or PPC advertising is possibly the easiest and most effective way to market your business online. Getting your website listed in the search engines is vital due to the fact that the majority of website traffic (statistics say over 80%) comes from the search engines. Effective PPC management begins with devising a strategy to drive qualified traffic to your website.

  12. #12
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    Pay-per-click is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.

  13. #13
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    Pay per click marketing is a paid search model used to build brand awareness, promote brand offerings and gain immediate traction from specific audience segments. With PPC, advertisers only pay each time a user clicks on the PPC ads -- hence the name pay-per-click.

    People usually think of Google PPC when hearing or talking about what is pay per click. But pay-per-click goes beyond the Google search engine results pages (SERPs) and the Google Display Network. Social media sites, such as YouTube, Facebook, Pinterest and LinkedIn, also use the pay per click model.


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  14. #14
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    PPC is a mode of paid marketing and its stand for Pay per click. As the name suggests a person, brand or marketer have to pay for the ad for every clicks when user clicks the ad.

  15. #15
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    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. ... Search engines reward advertisers who can create relevant, intelligently targeted pay-per-click campaigns by charging them less for ad clicks.

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