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Thread: What is E-A-T?

  1. #1
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    What is E-A-T?

    What is E-A-T?

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    Google states that E-A-T is among the top 3 considerations for Page Quality. Attention to E-Expertise, A-Authoritativeness, T-Trustworthiness content before, you should start doing.

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    E-A-T stands for Expertise, Authority, and Trust — three factors that Google uses to measure how much trust it should place in a brand or website. Google wants to give its customers (search engine users) the best experience possible, so it only wants to promote websites that it fully trusts.

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    E-A-T is the shorthand Google uses in its Search Quality Evaluator Guidelines and it stands for 'Expertise, Authority and Trust'

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    E-A-T stands for Expertise, Authority, and Trust — three factors that Google uses to measure how much trust it should place in a brand or website. Google wants to give its customers (search engine users) the best experience possible, so it only wants to promote websites that it fully trusts.

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    (Entry 1 of 2) transitive verb. 1 : to take in through the mouth as food : ingest, chew, and swallow in turn. 2a : to destroy, consume, or waste by or as if by eating expenses ate up the profits gadgets that eat up too much space.

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    E-A-T: Expertise, Authoritativeness, Trustworthiness (or Page Quality) Next up is an acronym you have probably seen before if you read any SEO blogs: E-A-T, short for Expertise, Authoritativeness, Trustworthiness

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    E‑A-T- stands for expertise, authoritativeness, and trustworthiness. It comes from Google’s Search Quality Rater Guidelines.
    E‑A-T is important for all queries, but some more so than others.
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    E-A-T stands for Expertise, Authority, and Trust — three factors that Google uses to measure how much trust it should place in a brand or website. Google wants to give its customers (search engine users) the best experience possible, so it only wants to promote websites that it fully trusts.

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    E‑A-T- stands for expertise, authoritativeness, and trustworthiness. It comes from Google’s Search Quality Rater Guidelines—a 168-page document used by human quality raters to assess the quality of Google’s search results.

    Google published this document online in 2013 to “help webmasters understand what Google looks for in a web page.”


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  13. #13
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    E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. These words are associated with the search engine quality. The concept of E-A-T comes from Google’s Search Quality Rater Guideline, which is a 168 pages’ document used by human quality raters to assess the quality of Google’s search engine result.

    So, you have understood that we can describe the E-A-T as the quality check of search engine optimization. Most of the reputed SEO service agencies like SEO Agency Melbourne maintain this quality guideline to provide better service to their customers.


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