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  1. #1
    Member
    Join Date
    Jan 2021
    Location
    India
    Posts
    39

    Which tool should be preferred between Webmaster and Analytics?

    Which tool should be preferred between Webmaster and Analytics?

  2. #2
    Senior Member
    Join Date
    Nov 2018
    Posts
    1,718
    Google Webmasters Tools (GWT) is a valuable (and free!) resource that helps users uncover great information about your site and those who are visiting it. While there are different tools within GWT, the two resources that we often recommend to advisors are Google Analytics and Google Search Console.

  3. #3
    Senior Member dennis123's Avatar
    Join Date
    Apr 2013
    Location
    Bangalore
    Posts
    3,498
    Both, Webmaster can be used to find the insight of your website and pages like page errors etc. whereas, Analytics is used to find the traffic details of the website and pages like the source of traffic etc.

  4. #4
    Senior Member
    Join Date
    May 2012
    Posts
    511
    Both the tools are necessary to track your SEO matrics, Google search console tracks your website behavior, and Google Analytics tracks visitor's behavior.
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  5. #5
    Senior Member
    Join Date
    Jan 2017
    Posts
    162
    One of the best ways to explain the difference between Google Webmaster and Google Analytics Tools is this: Google Analytics reports on how website users interact with your site, while Google Webmaster Tools reports on how search engines interact with your site.

  6. #6
    Senior Member
    Join Date
    May 2020
    Location
    Spain
    Posts
    714
    Google Analytics is a free tool that provides the overall statistics of a website including a total number of visits, average spend time on the website, the bounce rate, your audience, and demographics. You will know how people finding your website and why there are engaging with it using Google Analytics tool.

    Google Analytics also combines with a variety of products including Adsense, Google+ and AdWords. If you are using select Google products, then you can integrate your campaigns within Google Analytics for tracking and reporting purposes.

    Google Webmaster Tools

    Google Webmaster Tool provides information that can help you improve your website visibility in search engine. You can see the views your website got in search engine by keywords or a page. You can also monitor click-through rates from search engine results pages to your site. You may also want to upload an XML sitemap to help Google crawl your website, or check for crawl errors. Verified Google Webmaster Tools allows Google to tell you about technical problems on your website, such as an increase in 404 (not found) errors.

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