What is meant by Ad Trafficking?
What is meant by Ad Trafficking?
Ad trafficking is a sales and marketing strategy that involves selling advertising services to businesses and other types of clients. In return, the trafficking agent strategically places the advertising so that the chances for interested consumers to see the ads and choose to contact the business are greatly enhanced. While the term today is often associated with online advertising solutions, ad trafficking may also include the placement of ads in print publications, on billboards, and any other outlet that provides space for advertisements.
Ad trafficking refers to the process of setting up an ad campaign from a technical aspect. Meaning - Setting up the tracking links, the creatives, etc... It is usually performed using an ad server or an advertising platform. Display Advertising is a form of online advertising usually done with banner ads that are displayed on websites.
Ad trafficking refers to a process of creating ad campaigns from technical aspects such as setting up links for tracking, ensuring placement of ads, collecting and using creatives, etc. In order to perform ad trafficking, an ad server or advertising platform is used.
Ad trafficking refers to a process of creating ad campaigns from technical aspects such as setting up links for tracking, ensuring placement of ads, collecting and using creatives, etc. In order to perform ad trafficking, an ad server or advertising platform is used.
Traffickers recruit, harbor, transport, provide and/or obtain people for the purpose of compelling labor and/or commercial sexual exploitation. They use force, fraud or coercion to exact work and profit from others.
Step 1: Create a Campaign. Create the shell of your Campaign that you would like to create under your Advertiser. ...
Step 2: Create Placements. ...
Step 3: Upload Creative. ...
Step 4: Create Ads. ...
Step 5: Download tags. ...
Step 6: Verify Impressions (recommended)
Digital ad trafficking is the process by which a media plan is built out into a live campaign serving and tracking ads. The goal of the process is to create and prepare a digital media campaign for activation.
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