How to optimize for RankBrain?
How to optimize for RankBrain?
Build Your Website's Reputation. Do you understand what kind of content your audience likes to read? ...
Optimize for Medium Tail Keywords. ...
Create Content that Addresses User Intent. ...
Increase Your Click-Through Rates. ...
Improve Your Dwell Time. ...
Focus on 10x Content.
With Google calling RankBrain being the third most important ranking signal, it has made it to all the SEO Lists for 2017. This inevitably lead to a stir in the SEO community. When it comes to Content and Links, it’s not that hard to optimize. But can you optimize for RankBrain? No. At least, not according to Google. RankBrain is not a ranking factor that you can check off on a list. It is too dynamic for that.
This doesn’t mean there is nothing you can do. Imagine RankBrain being a human being. What does a human being want from the internet? Fresh, relevant content that is easily accessible. Search queries are ultimately looking for an answer. If you can provide the best answer for a specific search query, you might rank on top. Therefore, it is important to be aware of what users could want from you, and to write fresh, relevant content that is targeted to that intent.
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Build Your Website's Reputation. Do you understand what kind of content your audience likes to read? ...
Optimize for Medium Tail Keywords. ...
Create Content that Addresses User Intent. ...
Increase Your Click-Through Rates. ...
Improve Your Dwell Time. ...
Focus on 10x Content.
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