How can you automatically include the user’s query into the ad copy?

[pharmasecure]

How can you automatically include the user’s query into the ad copy?

[Cyril30]

Keyword insertion lets you automatically update your ads with the keywords in your ad group that caused your ads to show. This can help make your ads more relevant to users searching for what you offer. This article explains how keyword insertion works in Google Ads.

[Electrum]

Hi Friends,

Dynamic keyword insertion allows you to show searchers a more relevant ad, since the ad is dynamically updated to include the user's real search query. Google defines DKI like so: Keyword insertion is an advanced feature that helps you provide users with more relevant ad text while using a single generic ad for multiple keywords.