What is the relationship between SEO and SEM?

[rachelhalld90]

What is the relationship between SEO and SEM?

[soleseriouss]

SEO and SEM, both come under digital marketing but different things. SEO is free while SEM is paid thing!

[bellafeme455]

SEO amd SEM, both are the part of digital marketing. The difference is that SEO refers to free marketing and SEM usually refers to paid marketing such as PPC, email marketing, etc.

[tbsind]

SEO stands for Search Engine Optimization, and SEM stands for Search Engine Marketing; both are important aspects of Digital Marketing that allow us to promote our websites through search engines for free or for a fee.

[dombowkett]

Seo is free while Sem is paid website promotion techniques. But above both methods are used for online marketing & advertising.

[tbsind]

Seo is free while Sem is paid website promotion techniques. But above both methods are used for online marketing & advertising.

Also, we can add a point. In SEO, once our website is promoted, we will get free traffic for a long time, but in SEM, when we pay, we can get traffic for a limited time.

[melissahowau]

One can choose SEO over SEM as doing SEO is provide organic traffic but it is a time taking process and needs great knowledge, whereas SEM can be quick in showing results as you can pay for driving traffic on your website. You can also ask for advice from a digital consultant.

[chris123]

The main difference is that Search Engine Optimization (SEO) is focused on optimizing a website in order to get traffic from organic search results. On the other hand, the goal of Search Engine Marketing (SEM) is to get traffic and visibility from both organic and paid search.