What are anchor texts? What role does anchor text have in SEO?

[Barbara Bates]

What are anchor texts? What role does anchor text have in SEO?

[Adamboer]

An anchor is a piece of text which marks the beginning and/or the end of a hypertext link. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text.

[bellafeme455]

Anchor text is basically a link which you make on your targeted keyword for the purpose of ranking of your website. Without anchor text, SEO is nothing, because Google gives ranking to your website on such keywords which you make anchor text.

[taxiongo]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you’re linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underline through html code. The keywords in anchor text are one of the many signals search engines use to determine the topic of a web page.

[davidweb09]

We use anchor text to build backlinks from a particular keyword in while content. https://bit.ly/3QPwdHH

[chris123]

Anchor text is clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underline through HTML code.

[bellasmith9044]

An anchor text is a keyword present in a hypertext link through which you can understand the content of a web page. In SEO, without anchor text, website ranking is hard. The anchor text appears as blue underlined text, but it is possible to change the color using HTML code. Choose anchor text correctly because search engines use this text to understand the topic of the web page and rank those web pages. It also provides context to the users.