What is BERT in SEO?
What is BERT in SEO?
BERT stands for Bidirectional Encoder Representations from Transformers
It is Google's latest and most important search algorithm update yet. BERT identifies sentences or phrases within web page content, which, although missing individual search keywords, are more relevant to the search query.
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BERT, which stands for Bidirectional Encoder Representations from Transformers, is Google's latest and most important search algorithm update. BERT identifies sentences or phrases in web content that, while lacking individual search keywords, are more relevant to the search query.
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