For having higher ranks in Google organic search results and also for Google Adwords, SEO is crucial. You will be able to get more traffic than the Google Adwords search network if your website is in the first page of Google is what a study has recently reported. Beyond the first page of Google, around 70-80% people don’t do any research and that is why they are bound to crowd on the popular sites. People end up also spending more time in various sponsored links too instead of organic links. Don’t you think that Google Adwords is an admirable program?