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  1. #1
    Senior Member jesicawillss's Avatar
    Join Date
    Dec 2010
    Location
    India
    Posts
    122

    Does capital or small letters affect SERP result?

    I saw this kind of problem first time. My keyword “software development India” is showing different SERP results. If I search for “software development india” then it appears at 153 in Google for Perception System and if I search for “software development India” then it appears at 20. It means, it is showing different results for SERP.
    Does capital or small letters affect SERP result? Is there anyone expert to answer this?

  2. #2
    Registered User
    Join Date
    Nov 2010
    Posts
    65
    capital or small letters doesn't affect SERP results.

  3. #3
    Registered User
    Join Date
    Aug 2010
    Posts
    111

    Post Re:

    Letter case will not metter for SERP.You will get same result for both case style of letter.

  4. #4
    Senior Member
    Join Date
    Dec 2010
    Posts
    274
    I know that google search is not case sensitive

  5. #5
    Senior Member
    Join Date
    Feb 2017
    Posts
    157
    According to me, Small and Capital letters does not affect SERP result.

  6. #6
    Registered User
    Join Date
    Nov 2019
    Location
    Jaipur
    Posts
    1
    No, never. Google is not case sensitive for its searches.

  7. #7

  8. #8
    Registered User
    Join Date
    Nov 2019
    Posts
    2,528
    No, it does not matter and has not any effect on your website. Keywords always matched without regard to uppercase or lowercase letters

  9. #9
    Senior Member
    Join Date
    Dec 2016
    Posts
    1,020
    here both keywords you share are one and the same.
    and if you are getting different results for the same keywords, that means your keywords position isn't stable. you have to work on it to stable the position.

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