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  1. #16
    Junior Member
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    Jul 2012
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    5
    closely related with each other, link exchange is a technique used for link building.
    If Information can help, it should be shared .

    Click | Website
    Click | Website

  2. #17
    Registered User
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    Jul 2012
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    47
    Link building is the process of generating the back links for a website with the help of different SEO strategies.Relevancy and quality is matter in SEO work for generating log term results.
    Link Exchange is the black hat technique and is banned by Google.In this people are exchange their website's links with each other.This is bad idea for SEO so avoid this.

  3. #18
    Junior Member
    Join Date
    Sep 2012
    Posts
    2
    hi i am josh
    in between link building and Link Exchange
    which one is useful according to Google updated theory

  4. #19
    Registered User crescendo's Avatar
    Join Date
    Sep 2012
    Location
    India
    Posts
    198
    Agreement between two site we called Link exchange. Link building is referred as getting backlinks from forum, blogs, directors etc.

  5. #20
    Registered User
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    Aug 2012
    Posts
    30
    I think link Building and link exchange is same term but link exchange old mouth talking word.

  6. #21
    Junior Member
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    Sep 2012
    Posts
    6
    Link building means putting your links in someone's page and link exchange means putting someone's link on your page in return.

  7. #22
    Registered User
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    Jul 2012
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    110
    these are SEO techniques.link building is one sided technique 1 person build a link on the directory in relevant category and the link exchange is that 1 person give a link on his web site and another person also give a link on his web site

  8. #23
    Registered User
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    Sep 2012
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    22
    Link Building is the Process of generating back links or can say relevant or quality back links for your website. Lot of techniques is available for generating back links. Use them with relevancy and quality. While link Exchange is the process of exchanging links between two websites. I think link building is good rather than Link exchange. After the Google Penguin update Link Exchange is totally banned by Google. So focus on the natural link building techniques for getting the long term results.

  9. #24
    Junior Member
    Join Date
    Apr 2012
    Posts
    19
    Link building is SEO technique in which you put back-links on other web resource by giving nothing back. Link exchange is kind of link building where to put your website link on other website you have to provide back-link to their website in exchange.

  10. #25
    Junior Member
    Join Date
    Sep 2012
    Posts
    9
    Link Exchange : This mutual understanding between two webmaster.

    Link Building : A link which are created by himself or webmaster.

  11. #26
    Registered User
    Join Date
    Jul 2012
    Posts
    186
    Hi,
    I am agree with watson123 answer.thanks

  12. #27
    Registered User
    Join Date
    Aug 2012
    Posts
    31
    Hi,
    Link exchange is interchange link between two webmaster and but linkbuilding means getting quality back link.

  13. #28
    Registered User
    Join Date
    Nov 2013
    Posts
    905
    To summarize what fisicx said:

    Link exchange = BAD

    Link building = GOOD, assuming that it is based on attracting links due to the quality of your content

  14. #29
    Senior Member
    Join Date
    Apr 2016
    Location
    USA
    Posts
    600
    Link building is basically the act of spreading your website's link so that it can be scattered around the web in the hopes that many people will find them and eventually visit your site. This also helps in increasing your page rank when it comes to the search engines.

    Link exchange on the other hand is a link building technique wherein an owner of a certain website communicates with other website owners so that they can "Exchange links" thereby promoting each other's websites.

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