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Thread: Press Release?

  1. #1
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    Press Release?

    Hi friends,
    What is press release and how its beneficial for SEO task? please share your feedback.
    Thanks.

  2. #2
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    A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Typically, they are mailed, faxed, or e-mailed to assignment editors at newspapers, magazines, radio stations, television stations, or television networks.
    Tom Kelleher states in his book, Public Relations Online: Lasting Concepts for Changing Media, that "given that your news-driven publics include bona fide journalists as well as others who read and report news online, the term news release seems to work better online than press release". Fraser Seitel also refers to press releases as being, "the granddaddy of public relations writing vehicles."
    Websites have changed the way press releases are submitted. Commercial, fee-based press release distribution services, such as news wire services, or free website services co-exist, making news distribution more affordable and leveling the playing field for smaller businesses. Such websites hold a repository of press releases and claim to make a company's news more prominent on the web and searchable via major search engines.

  3. #3
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    A press release is a communication that is sent to news media to be distributed among the masses. The benefits of using a press release are this: brand awareness, lead generation, SEO maximization and thought leadership. However, keep in mind that one press release is not going to solve all of your business goals and ambitions.

  4. #4
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    Press releases are very time receptive as they are used in a narrow window to make a declaration, drawing attention and start a buzz. Press releases are and must be written for writers and new media and business. Remember that your press release is a sales terrain; the goal is to give someone as much information as possible in a very inadequate period of time. Press release is Announcement, offers, special news of your company and it is also publish to various news publishing and press release websites.

  5. #5
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    Well, Press release submission helps to get the quality links and the visitors to the website. It gives immediate visibility.

  6. #6
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    Whether it’s the launch of a new product or service, a new partnership, or other company information, releasing your breaking news in an optimized press release can help your site gain more traffic to your website, increase search engine visibility, and also get higher keyword rankings.
    Shopping Cart Development - Shopping Cart - PrestaShop, Zencart; CMS - WordPress, Joomla; Custom Development

    Link Popularity Building - SEO, Pay Per Click (PPC), SEM, Link Popularity Building, SEO Copywriting, SMO, SMM

  7. #7
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    A press release or a news release is a written announcement directed at members of the news media about something claimed as having news value.
    For benefits refer the below link,
    http://www.ereleases.com/prfuel/bene...-distribution/

  8. #8
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    Here are few benefits of press release and its importance.

    1. All businesses can benefit from press release distribution.
    2. Press release distribution is fairly inexpensive.
    3. You can boost your company’s visibility.
    4. Press releases can establish you as an industry expert.
    5. Good press releases can spread far and wide.
    6. Use your news to get more customers.
    7. Investors keep up with the news too.

  9. #9
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    Press Releases online can be a great way to:
    (i) create newsorthy buzz re your brand + products
    (ii) get worthy SEO links from high domain PR< reputable sources with good page authority and reputation with Google
    (iii) get clicks from your Press Release to your landing page/offer

    I wrote a complete guide to writing a PR which aligns all this together at:
    http://www.pressreleaselab.com/how-to-write-press-release/


    Hope it helps

  10. #10
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    Press release is SEO technique that allows you to deliver news and events taking place in your company which will rank well in search engines for keywords and provide important back links and will be boost your position in search engine. The following are the benefits of press release:
    1) Provides back links from news site which will rank good in search engine for your keywords.
    2) Visibility in search engine.
    3) Ranking in Google and Yahoo News.
    4) Several impressions from headline of the press release.
    5) Media coverage in news.
    6) For new sites, it is easy to come out of Google sandbox.

  11. #11
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    Through Press release you can update your information about your company. I hope it will help you to get more visitor to the website.

  12. #12
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    You are providing SEO Services and don't know about Press Release. Very strange.

  13. #13
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    The press release has been used for public relations and marketing tool. For this reason, they have gained the popularity of the most favorable network marketing tools.

  14. #14
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    Press release is used fro public relation. I am a journalist and i only know that press release is provided by the PR persons before the Press confrence starts. Press release have the complete details about the event. so i think in SEO it is also used for the Public relation i.e to built up the relation or to develop contacts..

  15. #15
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    PR sites display information about your company and your products. Since they allow links in your content, you can use this for your SEO campaign.

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