Why we use email marketing?

[Jackandrew]

Hello friends,

Why we use email marketing? Any benefits of it?

[tanhdavid]

7 reasons using email marketing can help your business grow:
1. Email has larger reach
2. Email delivers your message
3. Email drives conversions
4. Email has a higher ROI
5. Email is the preferred communication channel
6. Email is an open platform
7. Email will be around forever

[pahichu]

SEO work is too boring for me, maybe I should switch to email marketing

[Cary Burn]

Email marketing is the direct way of promoting your brand. By doing this you can easily know about the customers concern and demand.

[rohit]

Email marketing is 20 times more cost-effective than traditional media

[sadianisar]

Because with the help of email marketing, we can promote our brand easily and also can deliver messages/awareness/information easily to people in the form of written text. You can get potential customers through email marketing too.

[Merlin Noel]

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
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[chandrao7]

It can be used thoughtfully to build loyalty and trust in your brand. Email marketing is important for building relationships with prospects, leads, current customers, and even past customers because it gives you a chance to speak directly to them, in their inbox, at a time that is convenient for them.

[jayam]

More importantly, email marketing allows you to build relationships with leads, customers and past customers. It's your opportunity to speak directly to them in their inbox, at a time that is convenient for them. Coupled with the right messaging, email can become one of your most impactful marketing channels.

[jayammrg]

Creating a strong email marketing strategy helps you reach and connect with your target audience in a personalized way and increase sales at an affordable cost. Just as other platforms and media have changed, email marketing tools give your business the ability to reach customers easier than ever.

[Quyennguyenled]

It depends on what kind of product, service you provide to the market, location, Country,etc. For instance, my product, LED Display providing in Vietnam is hard to run an email campaign.

[jesica]

One of the most obvious advantages of email marketing is its lower cost compared to mainstream marketing channels.

[netpoint.system]

Email marketing is a free resource of your incomes, lets say you have a webshop, spend on advertising it thousands of dollars a month .... most of the people loosing the contact with the people who bought something why ?

Because they dont implement a newsletter which add the people to the database during registration in the webshop, its big, very big mistake because people who already bought something from you are likely your returning customers if you will remind them you exist (((: and have a special offer to them in the Newsletters.

There are many tools which allows that, I dont mean a simple tools which allows you to put a registration form on the mainpage or in the footer, I mean more sophisticated tools which allows you to add a small checkbox tield in the registration form (account registration in your webshop for example), that checkbox may be checked by default (but of course possible to uncheck by the client) many people forget, miss this that is checked and they are added to the mailing list. It is a real gold mine because imagine, if you sell lets say 300 products a week it gaves you 1200 customers a month, it means during one year only you will get 14400 subscribers on your mailing list, this is very targetted list of people who already purchased something from you so - they now you are trusted and your product is good.

Ask yourself question how many people will purchase again if you send a newsletter to them with a 20% discount ?
Imagine if only 30% of them will purchase something after sending a one newstletter and your product cost 20$ .... 4320 x 20$ = 86 400 $ by sending one newsletter .....

But go forward, lets say you are collecting a new customers on your mailing list for a 3 years with that numbers of new monthly orders I specified it will gives you 4320 people registered on your newsletter and lets say only 20% of them will purchase again after sending one time newsletter - you will get 8640 x 20$ = 172 800 $ by sending one newsletter ....

It works like a snow ball if longer you collecting the more you earning by sending each newsletter.

Many people forget about doing that but its a real goldmine because yu spending a lot of money for an advertising, gathering those people anyway. Its unbelivably potential.

What newsletter systems offers such functionality ?

For example Aweber, Getresponse. Especially the second one , very affordable and has a lot of features. Dont use self hosted newsletter solutions .... why ?
Because most of your messages you will send wil go into spam , why that happens ?
Because most of the webshops are hosted on shared hostings and the shared hostings share same IP address with others, so lets say this IP address will be listed on a spamlist attached automatically be the mail servers - your messages will automatically go into the spam folder, and you will loose potential earnings ... so dont use self hosted newsletter solutions. Solutions like Aweber and Getresponse have so many features that prevent putting your newsletters in a spam folder you cant imagine, that systems was created only for this one purpose, sending the newsletters so they must have high message deliverability.

[yuva12]

Creating a strong email marketing strategy helps you reach and connect with your target audience in a personalized way and increase sales at an affordable cost. Just as other platforms and media have changed, email marketing tools give your business the ability to reach customers easier than ever.

[harry_v]

10 Reasons To Use Email Marketing

1. Build credibility
2. Boost sales
3. Strengthen relationships
4. Learn what works
5. Reach people on any device
6. Look professional
7. Get immediate results
8. Generate leads
9. Promote services
10. Attract new clients

Now start your success story.