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  1. #1
    Registered User
    Join Date
    Aug 2016
    Location
    Blacktown NSW 2148
    Posts
    40

    What is Social Media Optimization and its Advantage and Disadvantage?

    What is Social Media Optimization and its Advantage and Disadvantage?

  2. #2
    Member
    Join Date
    Mar 2017
    Location
    vietnam
    Posts
    59
    Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event

  3. #3
    Registered User
    Join Date
    Dec 2015
    Location
    USA
    Posts
    1,069
    Disadvantages and Advantages of Social Media Marketing
    Disadvantages of Social Media:
    1.Time Consuming
    2.Risk of negative comments
    3.Hackers’ Threat

    Advantages of Social Media Marketing
    1.Cost Effective
    2.Powerful Tool for Brand Engagement
    3.Target Specific Audience

  4. #4
    Registered User
    Join Date
    Nov 2016
    Posts
    60
    SMO marketing comes as an essential part of Internet marketing and seems similar to SEO

  5. #5
    Member
    Join Date
    Jun 2019
    Posts
    40
    It is similar but it's only focus is advertisement mostly on social media whereas SEO is a broader thing. SEO is usually used on every internet platform and not just social media. When I was working at my last job my boss was looking into things like this ( they were just starting out). He was trying to promote his business using the newest technologies and ways to promote his business. And he decided to use SEO but since he didn't know much about it he was using an outside service that really boosted our online rating(https://www.marketerscenter.com/) If you need to use SEO they are your go to guys. Really do good work in a short period of time

  6. #6
    Senior Member
    Join Date
    Jul 2019
    Posts
    362
    Advantages

    -Brand building
    -Low cost
    -Search engine ranking
    -Targeting a specific audience

    Disadvantages


    -Demoralization due to negative comments
    -Time consuming- To get maximum benefit of it
    -Risk of fake and theft
    -Difficult to gain trust of customers

  7. #7

  8. #8
    Senior Member
    Join Date
    Jun 2013
    Location
    Forum
    Posts
    4,564
    Social media optimization is the process of optimizing your website in various social media websites. It helps to promote your website in various social networking websites to build traffic and also build your business popularity in search engines.
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  9. #9
    Member
    Join Date
    Aug 2019
    Location
    6690 Roswell Rd #540, Sandy Springs, GA 30328
    Posts
    60
    Social media optimization is the property of digital marketing. We do social media optimization to popular our product or business. It is free to process to optimize your business on different social media platforms. Like Facebook, Twitter, Instagram, Linkedin, etc

    Best Digital Marketing Services

  10. #10

  11. #11
    Registered User
    Join Date
    Nov 2019
    Posts
    469
    Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.

    Advantage:When used effectively, social media can have all the benefits of word of mouth, just on a larger scale! It can also help you reach a high number of potential customers. Potential advantages of social media can include: reduced marketing costs.

    Disadvantage:Hacking - Anyone's personal data can be easily hacked if not properly secured and can be shared all over the internet. The hacker may mis-use their private property. ... Since these scammers know the high population of social media, they take advantage of it for their personal desires.

  12. #12
    Registered User
    Join Date
    Jun 2019
    Posts
    19
    I want to say that social media optimization is a systematic approach to improving content effectiveness in attracting visitors and leads and engaging existing audiences through testing techniques to increase the visibility, participation, and shareability of content. Since social media marketing is a relatively new and ongoing activity, in this case, https://onlypult.com/ can help you in your social media optimization process!

  13. #13
    Registered User
    Join Date
    Dec 2019
    Posts
    12
    Lacks Emotional Connection.
    Gives People a License to be Hurtful.
    Decreases Face-to-Face Communication Skills.
    Conveys Inauthentic Expression of Feelings.
    Diminishes Understanding and Thoughtfulness, etc.

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