Tip #1: Clean, Organized Design. ...
Tip #2: Be a Minimalist. ...
Tip #3: Use Header to Broadcast Offer Value. ...
Tip #4: Trust Signals. ...
Tip #5: Make Your Page Mobile Friendly. ...
Tip #6: Keep Your Forms Short. ...
Tip #7: Tailor Your Landing Pages for Individual Audiences. ...
Tip #8: Match Landing Page Copy With PPC Ads.