What is the bounce rate in seo?

[Kaviraj pharma]

Bounce rate is defined as single-page visits divided by all sessions, or the proportion of all sessions on your site in which people saw just one page and sent only one request to the Analytics server, according to Google.

[Norvemill]

I came across this older discussion and wanted to add that a high bounce rate can sometimes be normal, depending on the type of page. For example, blog posts and FAQs often get quick single‑page visits. Has anyone here seen big changes in bounce rate after adjusting content layout or internal links?

[Festiviare]

I’ve noticed bounce rate gets a lot healthier once the page actually answers what users came for and gives them something obvious to click next. I’ve used Fortress healthcare digital marketing services for a client project, and the way they tightened up content flow and calls to action made a big difference in keeping people moving deeper into the site instead of bailing after one page.